#NotOneDime! Buying Black on Black Friday and Cyber Monday

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November 03, 2016 By Millions Two One


“The Largest African American Business Directory In the World”


Orlando, FL - MillionsTwoOne.com, the world’s largest African American Business Directory provides access to Black-Owned Businesses in the United States, Canada, the United Kingdom, Africa and in the Caribbean Islands.


Co-founder Brian Morse, launched MillionsTwoOne.com with the goal of becoming the premier destination for supporting and locating Black-Owned Businesses.   MillionsTwoOne.com lists the largest amount of Black-Owned Businesses on one platform than any other website in the United States.  The site is also an hub for African American events, news and deals from Black-Owned Businesses.


“It has not always been easy to find Black-Owned Businesses to patronize,” said Morse. “We created the site under three premises: the first was to make it easier to locate and to support Black-Owned Businesses.  The second premise was to support businesses and organizations that partners with the Black community.  The third premise is to refrain from frequenting businesses that do not financially advance the Black community.  Our goal is to facilitate the circulation of the Black dollar and to make it easier to find Black-Owned Businesses.”  Millions Two One offers innovative and in-demand products and services, as well as the ability to locate employment and volunteering opportunities, along with pinpointing scholarships around the world for Black students.


“When we support Black-Owned Businesses, we assist in building the Black community, while also bringing down the unemployment rate and the crime rate in the African American community,” said Morse.  “Black Businesses are the second largest employer of African Americans in the United States after the government.  When we support our Black-Owned Businesses, we are directly investing into the Black community.” 


“The great news is there is enormous potential in the African American community,” Morse continued.  There are currently 1.9 Million Black-Owned Businesses in the United States and African Americans have a collective buying power of $1.1 Trillion Dollars, which would in essence make African Americans the 16th largest nation in the world.  Presently, the dollar only circulates 6-hours in the African American community compared to 30 days in the Asian community.  “One goal of Millions Two One is to work to increase the number of days the dollar circulates in the African American community.  In the next five to ten years, our goal is to be a major facilitator of increasing the circulation of the dollar in the African American community to 8-10 days.” 


In 2014, many African Americans made a decision to Boycott Black Friday and sales were down 11%, which amounted a $6.5 billion loss for corporations.  In 2015, many individuals such as the Honorable Louis Farrakhan, Pastor Jamal Bryant of the Empowerment Temple in Baltimore, MD and Rahiel Tesfamariam of Urban Cusp are again calling for a boycott of Black Friday and throughout the holidays.  Included in this boycott is a request that African Americans funnel their dollars into Black-Owned Businesses. 

“We have to find a way to redistribute the pain,” the Honorable Louis Farrakhan said, citing Martin Luther King, Jr. during an interview earlier this year on NewsOne Now with Roland Martin.  “He talked about going to businesses that benefited from Black dollars and he said, ‘We have to now withdraw our economic support, so that those who give us pain can receive some pain in return,’” he continued.  “You’re either going to treat us right, or we’re going to withdraw from you our economic support,” he said.  “We intend to boycott Christmas, but not Jesus,” said Farrakhan. “So on Black Friday, we won’t be there.”  On October 10, 2015, Farrakhan assembled one million people on the nation’s capitol to announce the financial boycott of Black Friday and the holidays. 

Millions Two One is a great platform for African Americans and all Americans to locate Black-Owned Businesses, Organizations and Entrepreneurs in the United States.  Millions Two One endeavors to be the premiere source for anyone wishing to connect, learn and to do business with and within the African American community.  To access the directory that locates Black-Owned Businesses visit, www.millionstwoone.com or download the app via the Google Play Store or the App Store.  Black-Owned Businesses that would like to receive additional information can send an email to info@millionstwoone.com.